Strengthening ABFL’s Social Media Presence with a High-Impact Follower Growth Campaign

Reaching and converting the right audience segments across platforms

Balancing cost-efficiency while scaling follower count

Ensuring brand relevance across different content formats

Conducted in-depth audience analysis and segmentation for each platform

Developed a content plan centered on financial literacy and brand storytelling

Created platform-specific campaigns optimized for follower acquisition

Ran A/B tests to identify top-performing creatives and formats

Monitored campaign performance and refined targeting through retargeting and lookalikes