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Year
2023-2024
Industry
Luxury Carpet
Service
Performance Marketing
AED 192K
Revenue
20M
Impressions
Luxury Meets Performance: Driving Sales & Awareness for Zuma Across Digital Platforms
Zuma, a luxury carpet brand based in the UAE, joined forces with AGENCY09 to increase online sales and elevate brand awareness. Through a combination of strategic campaigns on Google and YouTube, the brand reached high-intent audiences with exceptional results.
Challenges
Capturing attention in a competitive luxury market
Communicating brand elegance while driving measurable ROI
Balancing awareness and conversion goals
Approach
Identified and targeted high-intent audiences with personalized messaging
Designed visually striking ads showcasing Zuma's premium offerings
Deployed Google Ads and YouTube campaigns to maximize reach and drive sales
Monitored performance metrics to fine-tune campaign strategies
Implemented retargeting and optimization techniques for sustainable growth
Results
Successfully drove online sales for Zuma’s premium carpet collection while strengthening brand presence within the luxury home décor segment.
